The Bachelor of Business Administration Program in Management, Entrepreneurship and Logistics is designed to meet the demands of the constantly evolving digital era. This program effectively combines fundamental knowledge with specialized expertise, incorporating learning through real experiences and modern supplementary activities. As a result, graduates not only possess strong knowledge and skills but are also prepared to become visionary entrepreneurs capable of managing businesses across all dimensions of society.

About the Program 

The Bachelor of Business Administration Program in Management, Entrepreneurship, and Logistics has been crafted to respond to the global market's needs in the digital age and intense competition. The goal is to produce graduates who not only possess business management knowledge but also a diverse and modern array of specialized skills that align with the World Economic Forum Skill 2024 standards, which lay the groundwork for essential skills for future human resources.

Students will be systematically trained to develop various attributes and skills, starting from building a foundation in Knowledge and Abilities to enhancing Cognitive Skills that include creativity and problem-solving. Mathematics and statistics skills will be supplemented alongside the development of communication skills in multiple languages, both spoken and written.

In management, the program emphasizes nurturing the Management Skills necessary for future leaders and entrepreneurs. It focuses on developing specialized skills in Entrepreneurship and the management of operations and logistics, through both theoretical learning and practical experiences in highly competitive business environments. Students will not only learn theory but will also gain experiences from managing real businesses in various courses, such as Small and Medium Enterprises and Project Management along with Management Seminars, which provide opportunities for students to engage in hands-on practices and problem-solving in real situations.

Additionally, the program highlights the importance of developing Technology Skills, particularly in an age where data and Artificial Intelligence, as well as Big Data analytics, are playing significant roles across all sectors. Students will receive training and practice in using business data analysis and logistics management tools through programs such as Python, R, Tableau, Q-Gis, and RapidMiner, which enhance their capabilities in planning and decision-making based on accurate data.

Beyond academic skills, the program also aims to develop essential attitudes and values in the new era, emphasizing that students possess Ethics and Environmental Stewardship, as well as the ability to work collaboratively with others, leading to true Leadership and Social Influence.

 Program Details

Program Name in Thai: หลักสูตรบริหารธุรกิจบัณฑิต สาขาวิชาการจัดการ ผู้ประกอบการและโลจิสติกส์

In English: Bachelor of Business Administration Program in Management, Entrepreneurship and Logistics

Degree and Major Name

Full Name (in Thai): บริหารธุรกิจบัณฑิต (การจัดการ ผู้ประกอบการและโลจิสติกส์)

Abbreviated Name (in Thai): บธ.บ. (การจัดการ ผู้ประกอบการและโลจิสติกส์)

Full Name (in English): Bachelor of Business Administration (Management, Entrepreneurship and Logistics)

Abbreviated Name (in English): B.B.A. (Management, Entrepreneurship and Logistics)

Program Format: Bachelor’s degree in an academic program with a duration of 4 years

Language of Instruction: Primarily Thai, with some courses offered in English

Admissions: Open to Thai students and international students who possess proficiency in Thai

Collaboration in Graduate Production: None

Program Structure and Curriculum Plan

Tuition Fees

Note. 

1. Admission criteria differ for each academic year.
2. Summer tuition fees require payment of half of the regular tuition fee.
3. Leave of absence tuition fees are 1,000 Baht per term.
4. Tuition fees are subject to change as announced by Khon Kaen University.